This book focuses on the "Business Radio Show" as distinguished from its sister productions in the worlds of broadcasting, podcasting, webcasting and related technologies. Scott shows you how to design, perform, produce and distribute your show to achieve business objectives related to your core business model independent of the technologies involved. Scott has included special comments for prospective hosts as well as a brief background on the MyTechnologyLawyer Radio Show as a reference point for the Business Radio Show model discussed in this unique book.

1. Chapter 1: The Business Radio Challenge
2. Chapter 2: The Business Radio Show Idea
3. Chapter 3: Is it Really Radio?
4. Chapter 4: The Internet Side of the Model
5. Chapter 5: The Business Model for your Show
6. Chapter 6: Designing Your Show
7. Chapter 7: Performing Your Show
8. Chapter 8: Producing Your Show
9. Chapter 9: Marketing and Distributing your Show
10. Chapter 10: Managing Your Show
11. Chapter 11: Getting into Position
12. Chapter 12: A Word to Prospective Radio Hosts

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